-
Taco Dice
On a recent drive by Taco Bell I learned about their latest invention – the Quesalupa. It got me thinking about what their marketing meetings might be like. Ok, there are 6 ingredients we use for every single menu item . We’re not adding more, so instead how do we rename what we have? How can we randomly combine new food-sounding…
-
Marshall Flinkman ID – finally available!
In preparation for Emerald City Comicon earlier this month, I made a late (ok, night-before) decision to dress as Marshall Flinkman, the amazingly-talented-and-awkward-and-brilliant tech guy on the TV show Alias. Because EVERYTHING is online, I was sure a quick search would yield an easy-to-print name tag / ID card for my costume. I was wrong.…
-
What Great Science Looks Like
“The scientific method is the radio edit of great science. Great science doesn’t look much like the story you’ve been told about people diligently trying to falsify things and all sorts of statistical significance. Great science looks like breaking into graveyards and digging up bodies when you know you shouldn’t, or trusting your aesthetic sense…